Pricing
No permanent free tier. This is a serious operating system for serious client work. Every plan includes a full 7-day trial — no credit card required.
Growth
Up to 10 clients
For agencies standardizing delivery across a smaller roster
Agency
Up to 25 clients
For agencies running a larger portfolio and tighter delivery ops
Enterprise
25+ clients
For agencies that want onboarding, custom branding, and deeper support
Most agencies stitch together 4-6 tools to cover what LazyMetrics does in one platform.
Typical agency stack
Semrush Pro
$139.95/mo
AgencyAnalytics
$79/mo
Screaming Frog
$259/yr
Manual report time
~6hrs/mo
Total (tools only)
$240+/mo
LazyMetrics Growth
AI site audit + priority queue
included
Automated client reports
included
Client portal
included
GSC + GA4 integration
included
Total
$149/mo
Is there a free trial?
Yes. Every plan starts with a 7-day free trial. No credit card is required to start. Connect your first client, run an audit, and see the reports before you decide.
Can I change plans later?
Yes. You can upgrade or downgrade at any time from your account settings. Changes take effect on your next billing cycle.
What happens after 10 clients on the Growth plan?
You will need to upgrade to the Agency plan to add more clients. Your existing data and reports carry over — nothing is lost when upgrading.
Do you offer annual pricing?
Not yet. We are considering annual plans with a discount. For now, all plans are billed monthly with no long-term commitment.
What counts as a "client"?
Each unique domain you connect is one client. If you manage example.com and example.co.uk as separate sites, those count as two clients.
Is there a setup fee?
No. There is no setup fee for Growth or Agency plans. Enterprise plans include custom onboarding at no additional cost.
How does LazyMetrics compare to buying Semrush + AgencyAnalytics + Screaming Frog separately?
A typical agency stack (Semrush Pro at $139.95 + AgencyAnalytics at $79 + Screaming Frog at $259/year) costs $240+/mo before you add AI visibility or automation. LazyMetrics covers auditing, reporting, client portals, and AI visibility in one platform starting at $149/mo.
Can I white-label reports and the client portal?
White-label features are available on the Agency plan and above. This includes your agency name, logo, and custom branding on client-facing reports and the portal.
Start free
Connect your first client and run your first audit in minutes.
Start 7-day trial