1. Agreement to these terms
By accessing or using any product or service provided by LazyMetrics Holdings LLC ("LazyMetrics", "we", "our", or "us") — including lazymetrics.com and app.lazymetrics.com — you agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, you must not use our platform.
If you are using LazyMetrics on behalf of a company or other legal entity, you represent that you have authority to bind that entity to these Terms, and "you" refers to both you individually and that entity.
2. Description of service
LazyMetrics provides a SaaS platform for digital marketing agencies and website owners, including the following features (subject to your subscription tier):
- Website quality audits (WQA) with issue detection and severity ranking.
- White-label client-facing reporting portals.
- Google Search Console and Google Analytics 4 data integration.
- AI visibility tracking across AI-powered search engines.
- Automated monthly SEO performance reports.
- Content strategy and workflow management tools.
- Index monitoring and Search Console guidance features.
We provide these tools on an "as-is" basis. LazyMetrics offers AI-generated analysis and recommendations — not guarantees of specific search ranking improvements, traffic outcomes, or business results.
3. Accounts and eligibility
- You must be at least 16 years of age to create an account.
- You are responsible for maintaining the confidentiality of your account credentials.
- You are responsible for all activity that occurs under your account.
- You must notify us immediately at hello@lazymetrics.com if you suspect unauthorised access to your account.
- We reserve the right to suspend or terminate accounts that violate these Terms, engage in fraudulent activity, or cause harm to other users or third parties.
4. Acceptable use
You agree not to use LazyMetrics to:
- Submit or connect Google properties you do not own or do not have explicit authorisation to manage.
- Violate any applicable law, regulation, or third-party rights.
- Attempt to gain unauthorised access to our systems, other accounts, or third-party services.
- Reverse engineer, decompile, or attempt to extract the source code of our platform.
- Resell, sublicense, or white-label access to our platform without a separate written agreement.
- Use the platform to generate spam, manipulate search rankings in violation of Google's guidelines, or engage in black-hat SEO practices.
- Interfere with the performance or availability of the platform for other users.
5. Google API terms compliance
By connecting your Google Search Console, Google Analytics, or other Google accounts to LazyMetrics, you also agree to be bound by:
You represent that you have the authority to connect any Google property to LazyMetrics and that doing so does not violate any agreement you have with Google or any third party. If LazyMetrics later offers any separate optional feature that requires additional Google permissions, you will be asked to grant those permissions separately.
6. Subscription plans and billing
- Trials and promotional access. We may offer free trials, pilot access, or promotional periods under the terms shown at signup or checkout.
- Paid plans. Subscription plan names, feature entitlements, and pricing are presented on our pricing page or in-product checkout at the time of purchase.
- Payment. All payments are processed by Stripe. By subscribing you authorise LazyMetrics to charge your payment method on a recurring monthly basis.
- Cancellation. You may cancel your subscription at any time. Your access continues through the end of the current billing period. No partial refunds are issued for unused time within a billing period.
- Refunds. Refund requests submitted within 14 days of initial purchase, where no substantial service usage has occurred, will be honoured at our discretion. Contact hello@lazymetrics.com.
- Price changes. We will provide at least 30 days notice of any price changes by email before they take effect.
7. Data ownership and licence
- Your data. You retain full ownership of all data you input into LazyMetrics, including audit results, reports, connected account data, and any content created within the platform. LazyMetrics claims no intellectual property rights over your data.
- Licence to operate. By using LazyMetrics, you grant us a limited, non-exclusive, non-transferable licence to access, process, and store your data solely to the extent necessary to provide the service.
- AI-generated content. Reports, recommendations, and content generated by our AI features are provided for your use. You are responsible for reviewing AI-generated output before applying it to client work or publishing it.
- Aggregated data. We may use anonymised, aggregated, non-identifiable usage data to improve our platform and publish industry benchmarks, provided no individual user or client can be identified.
8. Agency accounts and sub-users
Agency plan subscribers may add team members to their account. As the account holder, you:
- Are responsible for the actions of all team members added to your account.
- Must ensure team members comply with these Terms.
- Are responsible for obtaining any consents required from your end clients before connecting their Google properties to LazyMetrics.
- Agree that client-facing portals created within LazyMetrics are subject to the same data handling obligations described in our Privacy Policy.
9. Intellectual property
LazyMetrics and its licensors own all intellectual property rights in the platform, including software, design, trademarks, and documentation. Nothing in these Terms transfers any intellectual property rights to you. You may not use our name, logo, or trademarks without our prior written consent.
10. Disclaimer of warranties
LazyMetrics is provided "as is" and "as available" without warranty of any kind, express or implied, including but not limited to warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the platform will be uninterrupted, error-free, or that any specific SEO or ranking outcome will result from use of our tools. Search engine algorithms are outside our control.
11. Limitation of liability
To the fullest extent permitted by applicable law, LazyMetrics Holdings LLC and its officers, directors, employees, and agents shall not be liable for:
- Any indirect, incidental, special, consequential, or punitive damages.
- Loss of profits, revenue, data, business, or goodwill.
- Damages arising from your reliance on AI-generated recommendations.
- Any outcome resulting from changes to Google's search algorithms or API policies.
Our total liability to you for any claim arising under these Terms shall not exceed the total fees paid by you to LazyMetrics in the three (3) months preceding the claim.
12. Indemnification
You agree to indemnify, defend, and hold harmless LazyMetrics Holdings LLC and its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising out of your use of the platform, your violation of these Terms, or your violation of any third-party rights including Google's API Terms of Service.
13. Termination
Either party may terminate the agreement under these Terms at any time:
- By you: Cancel your subscription and stop using the platform. Your data will be retained for 30 days after cancellation, after which it will be permanently deleted unless you request earlier deletion.
- By us: We may suspend or terminate your account immediately if you materially breach these Terms, engage in fraudulent activity, or if required by law. We will provide notice where reasonably practicable.
Sections 7, 9, 10, 11, 12, and 14 survive termination of these Terms.
14. Governing law and disputes
These Terms are governed by the laws of the State of Florida, United States, without regard to conflict of law provisions. Any disputes arising under these Terms shall be resolved exclusively in the state or federal courts located in Florida. You waive any objection to personal jurisdiction or venue in those courts.
15. Changes to these terms
We may update these Terms from time to time. When we make material changes, we will notify you by email and by posting a notice within the application at least 30 days before the changes take effect. The updated Terms will be identified by a revised "Last updated" date at the top of this page. Continued use of LazyMetrics after the effective date constitutes your acceptance of the revised Terms.
16. Contact
For any questions about these Terms, contact us at:
hello@lazymetrics.com
LazyMetrics Holdings LLC
1177 Market St
San Francisco, CA 94103, USA