Comparison

LazyMetrics vs AgencyAnalytics

AgencyAnalytics tells your clients what happened. LazyMetrics makes things happen — and then tells your clients about it. Both have reporting. Only one has an execution layer.

AgencyAnalytics

A strong reporting dashboard with 80+ integrations covering SEO, PPC, and social media. Built for agencies managing multi-channel campaigns who need to show clients polished reports across many platforms. Excellent if your clients care about Facebook Ads and Google Ads performance alongside organic.

Best for: Full-service agencies managing PPC + social + SEO reporting

LazyMetrics

An agency delivery platform built specifically for SEO. Beyond reporting — AI agents fix your clients' technical issues automatically, track AI search visibility, and auto-submit pages for indexing. If your agency delivers organic search results, this is built for exactly that.

Best for: SEO-focused agencies who need delivery + reporting in one system

Feature comparison

Feature

LazyMetrics

AgencyAnalytics

White-label client portal

✓

Automated monthly reports

✓

Google Search Console integration

✓

Google Analytics 4 integration

✓

AI agents that fix SEO issues

✓

—

Technical SEO audit (WQA)

✓

—

AI visibility tracking (ChatGPT, Perplexity)

✓

—

Auto-indexing for no-index pages

✓

—

Content strategy pipeline

✓

—

Redirect chain auto-resolver

✓

—

Meta description AI fixer

✓

—

Schema markup agent

✓

—

Built specifically for SEO agencies

✓

—

80+ marketing channel integrations

—

✓

PPC, social media reporting

—

✓

Pricing

LazyMetrics Pro

$99/mo

Up to 10 clients

AI agents, white-label portal, GSC + GA4, automated reports

AgencyAnalytics

$59–$349/mo

Tiered by clients

Reporting dashboards, 80+ integrations. Execution not included.

Choose AgencyAnalytics if…

→ You manage multi-channel campaigns — PPC, social, and SEO — and need all of it in one report.
→ Your clients are primarily interested in paid media performance alongside organic.
→ You already have a separate technical SEO workflow and just need better reporting.

Choose LazyMetrics if…

✓ Your agency is SEO-focused and you need a platform that reports AND delivers results.
✓ You want AI agents that actually fix technical issues — not just flag them.
✓ Your clients are asking about AI search visibility (ChatGPT, Perplexity) and you need an answer.
✓ You're paying for Ahrefs + a reporting tool + a technical SEO tool and want to consolidate.

Written by

Umair Mansha

Founder, LazyMetrics · 12 yrs SEO · 2,000+ campaigns

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